Marvel has released the images for upcoming variant covers of their comics in October and they feature cosplayers. Marvels Senior Vice President of Sales, David Gabriel said the following regarding Marvels motivation for the variants:
“Each convention I go to, it seems like there are more and more fans dressing up like their favorite Marvel characters. These homemade, hand-crafted costumes are so elaborate, it looks like they leapt off the comic page. The Cosplay Variant initiative is our way of supporting a community that supports us.”
The covers could easily have been made to resemble blockbuster movie posters, but it seems like Marvel really wanted to highlight the charm of homemade cosplays and the average fan having fun with what they love. Let is know which your favorite. Ant-Man is my personal favorite.